TIME FOR A SWITCH.

By Michael Davies, Creative Project Manager, Jeffrey Brundage, Creative Team Director, Bella Davies & Marin Motylewski, Art Directors

WHO WE ARE.

Allen Hall Media is a multifaceted student group made up of students with a variety of specialties and skills from the School of Journalism & Communication at the University of Oregon. The AHM Creative Team is just one of the several teams that make up AHM. However, the creative team is distinguished from the others as it serves as an in-house creative division of project managers, designers and directors all working to achieve a stylized goal by working directly with its client, AHM. Here’s a look into who makes up the Creative Team, what the Creative Team does, and some projects they are currently working on.

Meet Jeffrey Brundage and Michael Davies, the Creative Directors; Bella Davies, and Marin Motylewski, the designers and art directors; and Avery Connell, the social media manager. All five are responsible for the creative direction behind the AHM brand and the team that shows off the multi-faceted talents of the agency in a creative and thought-provoking way, making AHM distinguishable from other student-led agencies. Constantly seeking the best ways to visually represent AHM, the creative team prides itself on its diversity of people and skills, and the services they have to offer. The creative team has currently dove into their first and most trivial project of the year, facilitating Allen Hall Media undergoing a rebrand of both AHM’s logo and website design.

REBRANDING.

So what does it mean when an agency rebrands? A rebrand is a shift or change in a corporate image. For AHM, that means solidifying the future of what AHM will be by adjusting visual components that remain apparent to potential clients and their audience at hand. As AHM was only established one year ago, the agency is still in the introductory stages of developing its own reputation, therefore a perfect time for the creative team to recognize AHM as a growing agency and its opportunity to rebrand.

OUR GOAL.

This year, the creative team is hoping to hone in on the unique aspects of what differentiates AHM from other agencies and use that to our strengths. With five creative individuals all coming together with different skills, combined with a wide array of interests, this new creative team is hoping to push the boundaries of design in a way that presents AHM as a sophisticated and competitive agency, full of passionate and driven creatives who have an eye for how to create content in a fresh and captivating way.